Preparing, Not Over-Preparing, For Sales

(APS, 24 minutes, MP3 Download).

Sales professionals often over-prepare for sales calls, not realizing that this can be as detrimental as under-preparing. Learn how to turn more of your prospects into customers while having a more enjoyable time. In this discussion, mega-author Jeff Davidson lays out the steps required to make an effective presentation and to not tie up too much of your time and energy.

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